Legendary Rings
Artisian Doughnuts
Hi, I'm Cordell, and I started my doughnut business, Legendary Rings, when I was 10 years old. I loved making and selling doughnuts and learning how to run my own business.
As I got older, my passion for motorsport grew, and I began competing at both local and national levels across the UK. Between racing, training, and other commitments, I had to put Legendary Rings on hold so I could focus on my motorsport journey.
I'm now using the Young Business Showcase as an opportunity to relaunch Legendary Rings and share my love of entrepreneurship once again. For this special event, I have created a one-off racing-themed brand called Cordell's Race Doughnuts, which combines my passion for motorsport with the business that started my entrepreneurial journey.
This event is also my chance to give back. The Travers Foundation has supported me with funding towards my training at iZone Driver Performance, helping me continue to develop as a racing driver. To say thank you, I will be donating 50% of the profits from this event to The Travers Foundation so they can continue supporting young people and helping them achieve their goals.
Thank you for supporting my business. Every doughnut you buy helps me continue my journey as a young entrepreneur while also supporting an amazing charity.